Fernando is a dependable self motivated Producer Director specialised in documentary style video for factual and entertainment. He researches, scripts, shoots, edits and post-produces. Fernando collaborates with a small team of ex-admen and TV professionals on in-house projects to provide the highest standards of video production services.
For decades he worked as a creative in some of the leading advertising agencies around the world. He has won the most coveted international awards like Cannes Lions, D&AD, Epica or Eurobest. His advertising background assures a well informed and founded marketing approach to communications needs.
Following his passion for documentary and factual TV he transitioned from advertising to Broadcast TV. To retrain he enrolled on a Digital video production MA and on earning his masters and his ambition and character have always motivated he followed up earning a PhD for his research on Critical Creative Practice and a thesis about Creativity in the Documentary mode. That is documentaries, news and the film and video recorded to represent events of the real.
In addition, during the slow months of the Pandemic he has taken extensive training towards consolidating and improving his skills for unscripted broadcast TV. To see the extent of his dedication to use the time to retrain and improve look at his ScreenSkills profile.
Based in South East England, he has access to facilities in South West France for studio and table-top productions. He is ready to work on location anywhere in Western Europe. Closer to home, near Tunbridge Wells he covers London, Brighton, Surrey, East Sussex, West Sussex and Kent.